Will your business negotiation make it to the finish line?

It’s not uncommon for promising deals to blow up at the last moment. By anticipating potential problems, you can ensure your next negotiation has a happy ending.

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Article Excerpt

This past summer, the White House and the pharmaceutical industry buckled down to negotiate a long-awaited deal aimed at lowering the price of prescription drugs for Americans. Both parties had strong motivations to reach an agreement: With the 2020 presidential election looming, President Donald Trump was eager to fulfill a campaign promise he’d made during

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