Nothing but net profit: The NBA and “the greatest deal known to man”

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Article Excerpt

When we think of our worst negotiation disasters, they tend to be the blunders that are freshest in our minds. But what about mistakes whose repercussions accumulate over years, even decades? Those are typically the most significant negotiation messes of all.

An agreement reached in 1976 in the realm of professional basketball illustrates how carelessly negotiated

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