win win situation
What is a Win-Win Situation?
In business negotiation, a win-win agreement may be the ultimate goal, but it can sometimes prove elusive. But you can create a win-win situation in even the trickiest negotiations.
In negotiation, figuring out who should get what is rarely easy, but creative solutions to problems in negotiation do exist. But approaching negotiations with a creative mindset will not only preserve a relationship but also add significant value for both sides creating a win-win situation.
Unfortunately, prior to and during a negotiation, people develop expectations about the type of deal they will receive, then automatically compare their actual outcome with the outcome they expected. Skilled negotiators manage expectations prior to and during a negotiation in order to create a true win-win negotiation.
One solution is to explicitly convey your desire to work toward an agreement. Because public statements commit you to follow through (or be branded a liar), they can send a powerful signal. In fact, simply advertising the fact that you’re looking for a win-win situation may be half the battle.
Remember, too, that it’s a mistake to think you can “enlighten” your counterpart. When you communicate one-sided information about a project’s merits, you’ll come across as arrogant and oblivious to the other party’s concerns. Whenever parties are likely to disagree on the fundamental issues at stake, enlisting outside help for an unbiased view of the facts can be a crucial first step toward reaching a win-win deal.
Learn how to create value while still staking your position with, Win-Win or Hardball: Learn Top Strategies from Sports Contract Negotiations, a FREE special report from the Program on Negotiation at Harvard Law School.
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