Back up your offer with a strong rationale

In negotiation, some justifications are more persuasive than others, new research suggests.

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Article Excerpt

Imagine that you are a café owner who is soliciting quotes for a redesign of your space. One of the interior designers you’ve been talking to is known for being affordable, if not innovative. But the designer’s initial estimate, $20,000, is well over your $16,000 budget for the project and, you believe, excessive. As you … Read Back up your offer with a strong rationale

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