In an economic downturn, negotiation opportunities sometimes dry up because parties think they have nothing left to give. During times like these, bartering flourishes. Whether it’s toxic assets, piano lessons, manicures, or a fleet of new cars, most cash-strapped negotiators have something of value they can trade for what they want.
Bartering doesn’t need to be limited to one time swaps of goods and services between virtual strangers. In more complex, ongoing negotiations, including those between long-term business partners, bartering is a smart way to avoid getting bogged down in price haggling. Just as you might create value in a negotiation by discussing delivery options and payment plans, you can expand the pie by adding new goods and services to the discussion.









