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The
Negotiator as Problem-Solver
Written
by Wayne Davis for the Harvard Negotiation Project
Working
Assumption: When
negotiating, we can often best meet our interests by thinking
of ourselves as joint problem-solvers working side-by-side
with the other party.
1.
Some possible roles. Negotiators tend to see their roles
in several characteristic ways. Among the most common are:
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the
"competitive sportsman" whose responsibility
is to win; |
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the
"defender" whose responsibility is to protect
against loss; and |
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the
"problem-solver" whose responsibility is to
work together with the other side to find a solution. |
None of
these is "right" or "wrong," but each
may be more or less effective for achieving our goals.
2.
What's our purpose? What outcomes do we want our role
to achieve? In searching for answers to these questions, we
may begin with the most restrictive assumption about a negotiator's
goals: that the sole goal is to serve our side's interests
well. If the best way to serve our interests is to do something
ourselves -- without benefitting from the agreement of anyone
else -- then we should do so. We don't need to negotiate.
However, if we might do better by some joint decision and
action with others, then negotiation is appropriate. And once
we begin to negotiate, we cannot hope for the other side's
agreement unless at least some of their legitimate interests
are met. Soviet President Gorbachev recognized this point
when he stated:*
"Negotiations
are always a subtle matter, not simple. The main thing here
is to conduct the affair to a mutually acceptable balance
of interests."
3.
Which process best suits our purpose? In a complex world
of often-conflicting interests, the challenge for the negotiator
is how to create a process likely to produce a mutually acceptable
balance of interests. Research indicates that negotiators
are more likely to create such a process when they:
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Know
their alternatives to negotiation; |
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Look
beyond the positions of the parties for their underlying
interests; |
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Try
to invent many options for mutual gain, before committing
to any one option; |
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Search
for standards of legitimacy by which to evaluate the options; |
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Make
clear, careful commitments at the end of the process; |
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Maintain
clear, effective two-way communication; and |
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Try
to build a good working relationship. |
4.
Which role best suits this process? Both the "sportsman"
trying to win and the "defender" trying to avoid
loss view negotiation in terms of conflicting positions, where
a "win" for one necessitates a "loss"
for the other. By assuming the choice is between winning and
losing, they are less likely to see where their interests
may be shared or parallel, less likely to behave in ways that
promote the complex set of characteristics needed to balance
interests and, therefore, less likely to achieve their purpose.
By contrast,
negotiators who say, "We are problem-solvers" recognize
the complexity and difficulty of managing the negotiation
process. Such negotiators are more likely to adopt procedures
and techniques that produce good outcomes in complex situations.
*
Mikhail Gorbachev, Materily 27 s'ezda Kommunisticheskaya
partii Sovetskogo soiuza, p.66
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