BATNA

In negotiation, BATNA refers to your best alternative to a negotiated agreement, or the best outcome you can expect if you fail to reach agreement at the bargaining table with your counterpart. Articles explore the concept of one’s BATNA as well as how to effectively identify your BATNA in negotiations and how to use this knowledge effectively in any type of negotiation, whether in business, international, or personal negotiations.

Translate Your BATNA to the Current Deal

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If your current negotiation reaches an impasse, what’s your best outside option?

Most seasoned negotiators understand the value of evaluating their BATNA, or best alternative to a negotiated agreement, a concept that Roger Fisher, William Ury, and Bruce Patton introduced in their seminal book Getting to Yes: Negotiating Agreement Without Giving In. … Read More 

When Negotiation is Your BATNA: The US Engages on Syria

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The United States and Russia have announced plans to hold a peace conference aimed at ending the civil war in Syria, which has killed more than 70,000 people.

In an op-ed in the New York Times this May, Christopher R. Hill, the dean of the Korbel School of International Studies at the University of Denver and … Read More 

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